Smart business people know that investing a few pennies on a personalized pen is an excellent way to promote their company to existing and potential customers. Who doesn't use a pen? They are essential to our way of life, but because they get lost or run out of ink, pens are one commodity you can't have too many of.
So when you give a customized pen with your business logo and phone number or web address to somebody, you know it is a very inexpensive way of keeping your contact information close to their eyes and mind.
We regularly have lunch at a restaurant that announces a "free gift" to all customers on their sign board out front. And what this gift turns out to be is a ballpoint pen with the name, address and phone number of the restaurant imprinted on the barrel. They probably buy these pens in a quantity of several thousand at a time, and because they are stick pens and not even retractable, they cost only a few cents each. But I have taken away several of these pens, as they are conveniently held in a container in front of the cash register with a "take one" sign on it.
Of course, you don't have to be the sales and marketing director of a business to buy personalized ink pens. There was once an inventive job applicant who had a small batch of pens printed with his name and phone number. Every time he went on a job interview, he gave one of his promotional pens to the interviewers he spoke with. Obviously, it was not long before this clever young man was not only hired but quickly promoted.
We have found that the Deluxe Company is an excellent source for buying personalized pens. Depending on the quantity and style you select, they have pens for as low as low as 30-cents each. These are
BIC Round Stick
Pens, that come with either blue or black ink.
Click here to see more personalized pens on their website.
